Suite of Marketing Assets for Travel Advisors to Promote Small Group Explorations

Pawtucket, RI – February 13, 2025 – Collette announces the launch of a new suite of marketing assets for travel advisors. These assets promote Collette’s Small Group Explorations product line and aim to assist advisors in engaging culturally curious clients looking for a travel experience full of depth, richness, and human connection.

Key Marketing Assets Available to Advisors:

• Collette Connection: Free-to-use program allows travel advisors to send the new Explorations guide (as well as other print brochures) directly to their clients with a personalised letter with the advisor’s call to action.

• Video Content: Engaging videos that highlight the immersive experiences of small group travel, perfect for sharing on websites, email, and social media.

• Editorial Content: Inspirational articles created by Collette’s in-house team highlight vendors, experiences, and exclusive moments on tour.

• Explorations Info Guide: Bite-sized digital guide provides quick insights for clients on what Collette’s Small Group Explorations product line offers.

• Social Media Tiles: Ready-to-use social media images help advisors promote small group travel on various platforms.

“We are committed to supporting our travel advisor partners by providing them with high-quality marketing materials that make it easier to sell confidently,” said Stephanie Mirando, Sr. Vice President of Global Marketing at Collette. “These new assets are designed to help advisors showcase the unique benefits of Collette’s Small Group Explorations product line, ultimately driving more bookings and enhancing client satisfaction.”

Marketing assets can be accessed through the Marketing Resources section of the Travel Advisor Portal: gocollette.com/travel-advisors.

About Collette:
As the longest-running tour operator in North America, Collette is the company travellers can trust. Leading with integrity, Collette’s comprehensive travel protection plan, flexible tour pacing, and strong relationships within the travel space set it apart. The happiness of its travellers has been its roadmap since 1918 and today Collette offers over 170 tours to all seven continents and five distinct travel styles, including small group touring and river cruises. This third-generation family-owned business is dedicated to giving back in both local and global communities through its social responsibility platform.  For more information, visit gocollette.com or call 1(800) 340-5158.

Media Contact:
Sam LaFrance, Collette
Phone: 401.426.3710
slafrance@collette.com