USTOA Tour Operators Make People Smile Travelling to the World’s Happiest Countries

Tour operators of the United States Tour Operators Association (USTOA) offer itineraries to destinations around the world, including the top five countries from the United Nations’ annual World Happiness Report for 2021.

Each year, happiness is measured by the United Nations through a complex process, integrating metrics such as social support, life expectancy, income per capita, and more. In 2021, the top five countries were Finland in first place, followed by Iceland in second place, then Denmark, Switzerland, and the Netherlands.

“Our tour operator members always make travellers smile, by handling all the logistics, ensuring peace of mind through trip protection and guaranteed accommodations, while offering once-in-a-lifetime experiences that travellers might not find on their own,” said Terry Dale, president and CEO of USTOA.